The people (audience) become owners of a brand.
Convergence of medias
Each media makes its own contributions
A hub for communities forming
.You have reached the end of the internet.
Guttenberg’s printing press 1600’s Enlightenment
Seven Magazine video
‘The more we test, the more we explore more opportunities show themselves’
‘Business is about comminucation’
‘No evidence that people will pay for news, there’s evidence that they wont’
‘We need to move with culture’
What would google do?